It is a Good Idea Though Hey there, today I want to dive into a crucial topic in the world of marketing and customer service. We’re talking about breaking free from the “me too” approach. You know what I’m talking about – when businesses all sound the same, when you’re shopping for something and need a referral because everyone is telling you what you want to hear and everyone is promising excellent service. Well, let Read more…
The Appeal of a Lottery I was recently on a trip abroad in Spain for a very good and old friend of mine who is getting married so seven of us went away for a weekend of drinks food fun and laughter. One evening while we were sat eating dinner outside really nice local restaurant, I notice the line of people queuing up to go into a shop with no merchandise, the sign said Loteria Read more…
This Really Isn’t Helping You Alright, folks, let’s talk about something a huge amount of people do: when someone asks, “How are you?” you say, “Not too bad.” Sounds harmless, right? But here’s the deal: those words can drag you down without you even knowing it! Words Shape Your World The words you use are powerful, they give meaning to everything you experience and define your experiences of life. There is a part of your Read more…
An insight into my way of thinking For any of you who belong to a weekly networking group you will know that every so often you are invited to present for 8 or 10 mins on yourself and your business. Last week I presented some of the thinking that has massively helped me over the years and has had a massive impact on the people I work with, so this week I thought I would Read more…
How you think really does define your results Mindset is everything. It’s the foundation on which our success is built. Think of your mindset as the operating system for your life. Just like a computer can run slowly or even get stuck if its operating system is outdated, our lives can feel stuck or slow when our mindset isn’t right. So, taking the time to update our mindset can make all the difference. First things Read more…
Letting go of “Perfect” helps your business grow stronger and stay relevant. Many entrepreneurs get trapped by the idea of perfection. They become so locked into making every detail flawless that they lose sight of what truly matters: progress and results. Perfectionism creates a false sense of security. It’s a comforting illusion that if everything is perfect, success will naturally follow. But here’s the truth: perfection is a mirage, an unattainable standard that distracts you Read more…
Yet it’s so Common its Almost Accepted Dogma in Business One of the key lessons every successful entrepreneur learns is that treating every customer the same is downright insane. Why? Because every customer is unique and recognising that uniqueness is essential to creating extraordinary relationships and, ultimately, that’s how you build a fantastic business. Discover What Makes Them Tick Imagine walking into a room full of people and trying to strike up the same conversation with Read more…
We Could Use the Word Clarity A word we can’t use anymore to just mean what it originally meant is literally, now I have no problem with language changing over time yet how they word that can mean in the literal sense from literature and also mean in the figurative sense and also mean in the actual sense makes the word kind of pointless, as are you need to explain in what sense you’re using Read more…
It Matters In one of the mastermind groups I’m a member of somebody recently shared this story that I want to share with you. This may well be a story you have heard before and I find it doesn’t hurt to be reminded from time to time a thing that matter, let me share the story then let me tell you why it’s important to me. Once upon a time, there was an old man Read more…
I thought I would share with you my passion, my vision and the mission I am on to achieve it. Before I tell you my Vison I want to start today with Vision, Mission and Values, it stuns me how many businesses get this wrong and I am not talking just small ones here, big corporate FTSE 100 and Fortune 500 ones get this wrong a LOT, the word Vision comes from the Latin Viso Read more…